We all know that pleasant scents can be mood-enhancing, but scents associated with childhood, home, and family celebrations tug at the heartstrings even more intensely.

And there’s science to prove it!

Our noses are wired directly to our brains. When scent molecules enter the nose, they travel to what is called the “olfactory bulb.” That structure connects to two parts of the brain that process emotion and memory: the amygdala and the hippocampus. Our sense of smell elicits stronger emotions and memories than any of our other senses for this simple biological reason - it's the only one directly wired to these parts of our brain. 

Fragrances in nature, whether roses, peaches, or mint, spark immediate associations – the memory of a trip to a rose garden, a juicy bite into a summer peach, or the invigorating scent of a tingly piece of gum. When we experience these smells, our brain revisits memories attached with them and shapes our perception of the scent as positive or negative.

When it comes to smells of holiday cheer, like warm spices and orange zest in mulled wine, the sweet smells of cookies baking in the oven, or the smoky comfort of a wood log crackling in the fireplace – deep emotions can be layered into our associated memories.  

The second these scent molecules hit your nose, they conjure up feelings and experiences from holidays past. Your joyous memories embrace you as you experience the smell, and evoke a special sense of comfort. Our sense of smell is incredibly powerful and magical that way!

Aera’s holiday fragrances can serve as an invisible compliment to your seasonal décor and add that final touch of holiday spirit.

Snowfall immerses a room with the cool serenity of a walk among snow-dusted evergreens. Woody notes of Fir, Cedar and Freesia, may remind you of that childhood joy experienced waking up to fresh snow, or perhaps a favorite ski vacation.

Celebrations combines the gourmand spices of cinnamon, clove, cardamom, and nutmeg with the zest of orange and smooth elegance of soft woods. This scent may stir memories of relaxed, fireside meals with family and friends.

Glow conjures an evening by a roaring fire with a hot toddy and the aroma of freshly-baked sugar cookies perfuming the air. Soft woods, vanilla, and bourbon all provide a remarkably sweet warmth reminiscent of holiday indulgence. 

With the touch of a button, you can transport yourself, family, and guests on a personalized revisiting of holidays past – all while creating beautiful new memories.